Didn't Get the Flannel Memo
Did someone mention "flannel"? According to the person who shared this photo, this is just the fashion style folks in her small Canadian town embraced. While it might be surprising to see four different people wearing the same shirt, it's also rather endearing.
Seeing people wearing clothing not adorned with prominent labels or brand names is refreshing. These days, such simplicity can be a rare find in a society so focused on branding.